Will Beta

Main Menu

  • Volatility
  • Systematic Risk
  • Returns Of Assets
  • Beta Data
  • Finance Debt

Will Beta

Header Banner

Will Beta

  • Volatility
  • Systematic Risk
  • Returns Of Assets
  • Beta Data
  • Finance Debt
Volatility
Home›Volatility›Window of opportunity: analysis of current volatility and consumer confidence

Window of opportunity: analysis of current volatility and consumer confidence

By Rogers Jennifer
May 11, 2021
0
0



When will customers have the confidence to book 12 months in advance? When will events return with notable abilities?

Extract from STR

When will customers have the confidence to book 12 months in advance? When will events return with notable abilities?

As we saw in a previous article, booking windows have shrunk considerably since the start of the pandemic. In this last article, we analyzed two of the main factors contributing to the reduction of booking windows: current volatility and consumer confidence.

Current volatility

To assess the volatility of bookings, we focus on Forward STAR data for a pair of markets in Spain.

From May to October 2021, the Canary Islands occupancy rate on the books remains between 10-20%, and beyond those months the metric stays below 10% with only occasional lifts. The Balearic Islands follow a similar pattern with limited movements for the high season (June-August). While slight increases appear, occupancy on the books remains below the 20% level for most of the peak season. As of March 1, the market’s highest book occupancy rates were only 20.1% (June 19) and 20.7% (June 17).

However, it’s important to note that the pandemic has shifted the trend of customers towards shorter booking periods. An increase in leisure travel, particularly domestic leisure travel, could push levels up in the coming months.

Historically, long-term business has relied on demand driven by events, peak nights (where customers already feel like they need to book early), or group activities. All of these long-lead drivers are to some extent null and void now, and while all have a role to play in the recovery, it is difficult to determine just how widespread they will become as they were before the pandemic. There will be long-term business, but markets like the Balearic Islands will become more competitive than normal, with the desire to “do investment banking”. All of this is in the hands of the customer as it will ultimately lead to more favorable rates.

Click here to read the full article on STR.

All logos, product and company names mentioned are the property of their respective owners.

© 2021 Hotel News Resource



Related posts:

  1. The downtrend of Canaan Inc. (CAN) shares amid broader cryptocurrency volatility
  2. CBOE volatility index up more than 29% in the last 24 hours
  3. StonMore Inc. (STON) stock continues to trend higher with minimal volatility as pandemic regulation eases
  4. South Korea tackles potential bond market volatility: official
Tagslong term

Recent Posts

  • How to Install Windows 11 2H22 Beta Now
  • City of Memphis helps employees with financial wellness programs – InsuranceNewsNet
  • New clashes in Tripoli highlight Libya’s political volatility | Political news
  • Boston Properties Completes Acquisition of Madison Center for $730 Million | News
  • Infected food web and ecological stability

Archives

  • May 2022
  • April 2022
  • March 2022
  • February 2022
  • January 2022
  • December 2021
  • November 2021
  • October 2021
  • September 2021
  • August 2021
  • July 2021
  • June 2021
  • May 2021

Categories

  • Beta Data
  • Finance Debt
  • Returns Of Assets
  • Systematic Risk
  • Volatility
  • Terms and Conditions
  • Privacy Policy