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Home›Beta Data›Dislike button on Twitter goes global

Dislike button on Twitter goes global

By Rogers Jennifer
February 6, 2022
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There are a lot of things Twitter users would like to see implemented on the platform, not the least of which is the ability to edit tweets. Since that’s extremely unlikely to happen, they’ll have to settle for the next best thing – a dislike button.

Except Twitter doesn’t want you to call it that. And it doesn’t work the way you probably would have hoped. So…prepare to be disappointed and disappointed by the downvote option that is now available worldwide.

See also:

Twitter’s downvote feature isn’t entirely new. Around the middle of last year, the company started experimenting with this option, and now it’s rolling out globally. But the Downvote button shouldn’t be seen as simply the opposite of the Like option – and that’s why it’s called Downvote rather than Dislike.

First, unlike Likes, downvotes are not public. Second, data collected from people using the button is used by Twitter to gauge the type of content people want to see.

In a thread, the company announced not only the global rollout of the feature, but also the results of the experiments conducted so far:

We tested how we can show the most relevant replies in Tweets using downvoting on replies. As we expand the experience to a global audience, we want to share a little of what we’ve learned so far!
👇 https://t.co/wM0CpwRgo6

– Twitter Safety (@TwitterSafety) February 3, 2022

We’ve learned a lot about the types of answers you don’t find relevant and we’re expanding this test –– more of you are on the web and soon iOS and Android will have the ability to downvote answers.

Downvotes are not public, but they will help inform us of what content people want to see. https://t.co/g8LcTpQqDv pic.twitter.com/wm5MmdR4Xh

— Twitter Support (@TwitterSupport) February 3, 2022

Finally, people who have tested downvoting agree that it improves the quality of conversations on Twitter. We’re excited to see how others feel about it as it becomes available to more of you.

– Twitter Safety (@TwitterSafety) February 3, 2022

As Twitter points out in its announcement, for now, the downvoting feature is making its way to users around the world on the web, Android, and iOS. No specific timeline has been revealed, so if you don’t see the option yet, just wait a little longer.

Image credit: rafapress / Shuyouterstock

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